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​Zood appoints Lasha Gurgenidze as Group Chief Fintech Product Officer

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  • Michael KHOI, Zood Group CEO: "Lasha’s extensive experience and deep understanding of the fintech landscape will be instrumental in shaping our product vision and driving our growth"

  • Gurgenidze brings a solid background in fintech, product management, and innovation, and has held key positions at renowned organizations

Lausanne, Switzerland, 26 May, 2023

Zood, a leading fintech company in emerging markets, announces the appointment of Lasha Gurgenidze as the Group Chief Fintech Product Officer. Lasha brings a wealth of experience and expertise in the fintech industry, making him an invaluable addition to the company's leadership team.

With a solid background in fintech, product management, and innovation, Lasha has held key positions at renowned organizations such as Space Neobank, TBC Bank, and Kaspi. Throughout his career, he has demonstrated exceptional leadership skills and a track record of delivering successful fintech products and services. Lasha holds a bachelor's degree in mathematics and computer science from Georgian Technical University.

As the Chief Fintech Product Officer, Lasha will spearhead the development and execution of Zood’s fintech product strategy. He will be pivotal in identifying market trends, understanding user needs, and driving innovation within the company's fintech product portfolio. He will collaborate closely with cross-functional teams to ensure seamless product delivery, prioritize features, and track key metrics to drive user engagement and experience.

"Lasha Gurgenidze's appointment as our Chief Fintech Product Officer is a significant milestone for Zood," said Michael KHOI, Zood Group CEO. "His extensive experience and deep understanding of the fintech landscape in Central Asia will be instrumental in shaping our product vision and driving our growth, especially in Uzbekistan's dynamic market."

"I am thrilled to join Zood and contribute to its mission of revolutionizing the fintech landscape across its operations," commented Lasha Gurgenidze. "I look forward to working closely with the talented team at Zood and leveraging technology to provide innovative financial solutions that meet the evolving needs of our customers."

With Lasha Gurgenidze's appointment, Zood is poised to further strengthen its position as a leading player in the fintech industry. His expertise and strategic vision will drive the company's product innovation and enhance the overall customer experience.

About Zood

Zood is a digital lending platform providing innovative financial solutions to over 300 million people in Pakistan, Iraq, Uzbekistan, and Lebanon. Headquartered in Switzerland, Zood has ten offices serving over 10 million users across their fast-growing FinTech emerging markets. ZoodPay, the fintech arm of Zood, offers a range of innovative lending solutions, including ZoodPay SME Inventory, ZoodPay Consumer BNPL, and ZoodPay Consumer Credit. ZoodMall, Zood's e-commerce arm, is the Middle East's and Central Asia's fastest-growing mobile-only shopping app. ZoodShip, Zood's e-logistics services, complements the ecosystem by providing fulfillment and consolidation services to merchants and last-mile delivery options to customers.

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